Building a Brand on Social Media is Hard, but Necessary

Jake Boucher
4 min readJul 7, 2021

Social media is the lifeblood of any business today. It allows you to connect with your audience like never before. But it’s also one of the hardest things to do because you need to be consistent.

Most businesses do post on social media. Whether that be Facebook, Instagram, YouTube, etc. But here’s where they go wrong; they’re not consistent. Most businesses try…

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